CES LAS VEGAS, and SAN JOSE, Calif., Jan. 6, 2020 – Synaptics Incorporated (NASDAQ: SYNA), the leading developer of human interface solutions, today announced its innovative new TD7850 family of automotive touchscreen products are now sampling and have been selected by leading global display manufacturers, Tier-1s and OEMs for upcoming vehicle launches. Synaptics’ unique automotive TDDI solution combines a lower BOM and a simplified supply chain, with faster and easier integration for display manufacturers. Pioneered by Synaptics, our automotive TDDI solutions merge sophisticated touch and display technologies into a single chip, while enabling superior optical performance over conventional touchscreens.
“Synaptics is a key supplier with proven automotive display and touch experience and are currently capturing the majority of TDDI sockets globally. We have been a long-term provider of display drivers and touch controllers for automotive since 2010, with numerous brands and models on the road globally today using our technology. Our mission is to grow and sustain market share leadership of automotive displays by leveraging our unique features and unmatched performance,” said Sunil Thomas, general manager, Automotive Solutions at Synaptics.
The TD7850 leverages Synaptics’ image IP including our independent white-point feature that adjusts color hues (RGBCMY) and white points independent of each other, thus producing vivid images across display variations. Our unique display panel color matching feature adjusts color hues to identically match across displays within the same vehicle, as well as across vehicles and models so OEMs deliver a consistent user experience. Synaptics-enabled displays deliver the smoothest, most-natural color tones across the entire display, producing the reddest reds, greenest greens, bluest blues -- and every shade in between.
Synaptics automotive TDDI also ensures superior electromagnetic compliance (EMC) performance in the harsh automotive in-cabin environment with compliance in ISO11452 (EMC Susceptibility) and CISPR25 (EMC emissions).
TD7850 Key Features:
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Please join us at the CES conference in Las Vegas to learn more about our game-changing innovations in human machine interface for automotive. Synaptics’ demo and meeting space is located in the Venetian Hotel, Level 2 Bellini Ballroom, Suite 2004. To make an appointment, please contact your Synaptics account representative.
Synaptics (Nasdaq: SYNA) is leading the charge in AI at the Edge, bringing AI closer to end users and transforming how we engage with intelligent connected devices, whether at home, at work, or on the move. As the go-to partner for the world’s most forward-thinking product innovators, Synaptics powers the future with its cutting-edge Synaptics Astra™ AI-Native embedded compute, Veros™ wireless connectivity, and multimodal sensing solutions. We’re making the digital experience smarter, faster, more intuitive, secure, and seamless. From touch, display, and biometrics to AI-driven wireless connectivity, video, vision, audio, speech, and security processing, Synaptics is the force behind the next generation of technology enhancing how we live, work, and play.
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